In a delightful fusion of music and dessert, Ben & Jerry's has partnered with the legendary rock band Queen to introduce a new ice cream flavour: 'Bohemian Raspberry'. This release celebrates the 50th anniversary of Queen's iconic song "Bohemian Rhapsody" and offers fans a unique way to indulge in both musical nostalgia and sweet treats.

A Symphony of Flavours

'Bohemian Raspberry' is a non-dairy ice cream that harmoniously blends vanilla with fudgy brownies and a swirl of raspberry. This combination aims to capture the essence of the classic song, providing a rich and indulgent experience for the palate. The use of an improved oat-based non-dairy recipe ensures a creamy texture that rivals traditional dairy ice creams, making it suitable for both vegans and those with lactose intolerance.

A Tribute to Musical Legacy

The collaboration between Ben & Jerry's and Queen is more than just a culinary venture; it's a tribute to the enduring impact of "Bohemian Rhapsody." Released in 1975, the song has transcended generations, becoming a timeless anthem. By launching 'Bohemian Raspberry', both brands aim to honour this legacy and introduce the song's magic to a new audience.

Supporting a Noble Cause

Proceeds from the sales of 'Bohemian Raspberry' will benefit the Mercury Phoenix Trust, an organisation founded in memory of Queen's lead singer, Freddie Mercury. The trust is dedicated to funding initiatives in the global fight against AIDS, ensuring that each purchase contributes to a meaningful cause.

Availability and Pricing

Fans in the UK can look forward to finding 'Bohemian Raspberry' in freezers starting January 2025. The 465ml tubs will be available at a recommended retail price of £5.75. Given the anticipated demand, enthusiasts are encouraged to check local retailers promptly to secure their share of this limited-edition flavour.

A Legacy of Innovation

This isn't the first time Ben & Jerry's has ventured into music-inspired flavours. The company has a history of creating unique ice creams that pay homage to musical legends, blending their passion for dessert with cultural milestones. 'Bohemian Raspberry' continues this tradition, offering a flavour that resonates with both ice cream aficionados and music lovers alike.